,

Mid-Year Brings Virtual Membership Mixer, PD Sessions

It’s hard to believe it’s July already. On one hand, where has the time gone? On the other, many of you are probably already over 2020, right? It has definitely been an interesting year for all of us, but hopefully, it has challenged…
,

The Lowercase Black is a Color, Not a Person: New AP Stylebook Changes You Should Know Right Now

By Alyssa List, PRSA Orlando VP, Finance The AP Stylebook made notable changes in its latest edition, updating its guidance on a number of relevant topics like race, gender-neutral language, and terms related to the coronavirus pandemic.   One…

The City of Orlando Leads The Way in LGBTQ+ Inclusion

By: Veronica Figueroa Fernandez, PRSA Orlando Diversity & Inclusion Chair Last year was a banner year for the LGBTQ+ community in the city of Orlando and throughout Central Florida. Not only did Orlando receive a perfect score on the…

President’s Letter: June 2020

Pandemic, Protests and Public Relations As a global pandemic continues to impact us and we begin to show some  signs of recovery, we have yet to recover from what divides us. We have seen peaceful protests and calls for change,…

Key Takeaways From Adweek’s Diversity & Inclusion Summit

By: Veronica Figueroa Fernandez, PRSA Orlando Diversity & Inclusion Chair Adweek’s inaugural Diversity & Inclusion Summit, brought thirteen chief marketing officers and brand leaders from top global organizations together for a…

Afternoon Coffee Break Idea Swap Recap

We held our second "Coffee Break Idea Swap" on Tuesday, May 12, 2020. We had nearly 20 members on the virtual meeting and discussed a variety of topics. Here's a summary of what was covered. Media Relations  Question: What advice…
,

President’s Letter: May 2020

Resilience. Reconnection. Reinvention. Among all the negativity and “noise” in the world, I continue to be inspired by the selfless acts of kindness and coming together (virtually). There is resilience, reconnection and reinvention. Despite…

PRSA Coffee Break Idea Swap

We held our first Coffee Break Idea Swap on Thursday, April 23. There were about 20 members who joined the virtual meeting and we covered a number of topics. Here's a recap of what we discussed. Media Interviews/Press Conference Tips:  When…

The Importance Of Translating & Transcreating Your Marketing Campaigns

By: Veronica Figueroa Fernandez, PRSA Orlando Diversity & Inclusion Chair We live in a globalized society, and while it feels like we are all interconnected, it is easy to forget that cultures and traditions vary from place to place.…

Resources for COVID-19

As COVID-19 presents new challenges for communication professionals, we have compiled a collection of local and national resources to assist during this time. This collection includes online learning tools, informative research and communications…