Reaching Deaf Audiences: What Marketing Communicators Need to Know April is Deaf History Month and presents a great opportunity for communicators to learn best practices for effectively reaching the Deaf community. With approximately 70 million Deaf people worldwide and around 11 million people in the United States who are deaf or have serious difficulty hearing, […]
By Adrianna Vargas, Student, University of Central Florida What does it mean to be a successful woman in PR today? At PRSA Orlando’s recent program celebrating Women’s History Month, a panel of PR pros who own their own communications agencies shared valuable insights on overcoming obstacles, personal definitions of success and lessons learned along their […]
When PRSA Orlando asked Samantha Holsten, APR, what inspired her to pursue Accreditation in Public Relations (APR), she reflected on her passion for professional growth and leadership. “I owe a lot of the motivation to several PRSA members encouragement and providing support and resources. Her journey to fulfill her goal of attaining accreditation offers helpful insight […]
As the External Communications Manager for Disney Signature Experiences, Mike Piacentino, APR, knows the power of storytelling and strategy in shaping meaningful connections. In his APR journey, Mike embraced the challenge of refining his expertise and broadening his perspective as a communications professional. From navigating the accreditation process to balancing work and life commitments, his […]
When PRSA Orlando asked Veronica Figueroa, APR, what inspired her to pursue Accreditation in Public Relations (APR), she reflected on her passion for professional growth and leadership. “After more than a decade in public relations, I wanted to challenge myself and deepen my understanding of the profession,” she shared. Serving on the PRSA Orlando board […]
As we mark Neurodiversity Celebration Week, it’s important to consider how we as communicators can calibrate our strategies and tactics accordingly. Whether it’s creating an internal communications campaign to catalyze employee adoption for a new policy or devising an external branding campaign to increase market share, reaching cognitively diverse audiences has become imperative. Embracing Cognitive […]
The Frank R. Stansberry Scholarship recognizes University of Central Florida students who are actively engaged in their academic community and for their academic and personal accomplishments at the University of Central Florida. It is awarded to full-time sophomore, junior or senior students in the Nicholson School of Communication and Media with a major in Public […]
PRSA Orlando has partnered with FPRA Orlando for our annual signature Media Mashup program, a half-day professional development conference on Friday, June 21, at Seminole State College of Florida (Sanford/Lake Mary Campus). Media Mashup is the premier event for Central Florida public relations professionals, connecting you with top journalists, communication leaders and industry experts in […]