Director of Marketing, American Nautical Holdings
American Nautical Holdings
Description
Director of Marketing, American Nautical Holdings Orlando, FL | Full-time, in person | $115,000 to $145,000
American Nautical Holdings is hiring a Director of Marketing to lead campaigns for two marine brands: Century Boats (premium boat manufacturing) and Nautical One Marine Center (retail dealership operations). The role reports into executive leadership and spans both manufacturing and retail strategy.
What you'll do
- Lead multi-channel campaigns across Google (Search, Display, YouTube), Meta, TikTok, TV, video, print and traditional media
- Direct next-generation website development for both brands
- Manage digital strategy: paid media, SEO, retargeting, audience segmentation and performance optimization
- Oversee content, brand storytelling, social growth and creative production (photo, video, advertising)
- Track KPIs, manage budgets, and lead agency, vendor and internal creative partners
- Support product launches, dealership promotions, events and brand-building initiatives
What you'll bring
- 5+ years of marketing leadership across multi-channel campaigns
- Proven success with Google, Meta, TikTok and paid digital
- Experience leading website development and modern digital initiatives
- Strong grasp of SEO, retargeting, geotargeting and performance marketing
- Experience with TV, video and traditional advertising
- Ability to manage multiple brands simultaneously
- Analytical mindset focused on measurable ROI
- Marine, automotive or RV experience is a plus, not required
Posted on Indeed.