A Letter from the President | July 2025

Dear PRSA Orlando,

By the time you’re reading this, I’m likely coming to you live from Animal Kingdom Lodge — probably reminding my 3-year-old son once again that we can’t take a giraffe home with us. It’s been a busy summer, so we made time for a much-needed staycation filled with family fun, poolside snacks and a little magic. I hope you’re also finding time to recharge and enjoy the season with the ones you love! 

June brought a major win for both our chapter and FPRA Orlando — Media Mashup 2025 was a resounding success, drawing more than 150 attendees, our largest turnout yet! It was energizing to connect with new professionals and reconnect with familiar faces. A huge thank-you to everyone who helped make the event so memorable — from the journalists who generously shared their insights to the sponsors who made it all possible.

If you’re heading to #SunCon25 in Jacksonville later this month, please come say hi! I’ll be there representing our chapter and would love to connect with fellow PR pros soaking up the learning and sunshine. If you haven’t registered yet, there’s still time — just click here. And keep reading the newsletter to learn how to secure the special $144 nightly rate through the room block.

Looking ahead, our next chapter program is set for Thursday, August 21 at 8 a.m. at the Citrus Club. Stay tuned — we’ll be sharing more details soon!

Until then, enjoy every last bit of summer fun, and may the odds be ever in your favor as back-to-school shopping begins.

Warm regards,

Verónica Figueroa, APR
Read the letter in Spanish here