Senior Public Relations (PR) Manager

Findsome & Winmore
Published
January 6, 2019
Location
Orlando, Fl, United States
Category
Default  
Job Type

Description

The Senior PR Manager serves as the leader and primary interface for all public relations on behalf of designated Findsome & Winmore clients. The Senior PR Manager will provide guidance on all aspects of PR for both the agency and the clients. The clients will include a variety of brands, business sectors, geographic markets, and target audiences. 

This position includes ongoing media relations, creating and distributing content, leading strategic communications planning, providing analytics, and overseeing the day-to-day execution of PR plans for clients and news/publicity initiatives that generate media coverage. This position will also supervise Associate PR Managers/Coordinators.

ESSENTIAL FUNCTIONS:

• Generate broadcast, print and internet editorial coverage for clients in desired  strategic news and influencer outlets

• Pitch, create and manage various content, including but not limited to, press releases, blogs, social media, website, brochures, press kits, fact sheets, and biographies

• Understand client business targets (and the industry in which it participates), provide appropriate and timely strategic client guidance

• Develop and sustain excellent working relationships with trades, reporters and influencers

• Participate in and train for spokesperson media training activities

• Coordinate with clients to manage news affecting crisis communication and brand reputation

• Stay abreast of key issues facing client industries

• Collaborate with internal, social media and influencer engagement teams to extend and maximize news

• Oversee media monitoring processes and reporting for clients and create monthly coverage reports

• Support overall corporate business goals and priorities and collaborate with counterparts in agency to support corporate priorities

KEY SKILLS AND EXPERIENCE REQUIRED:

• Manage projects to ensure that deadlines and quality standards are met

• Assist in managing account support on all media relations strategies

• Ability to multi-task and manage multiple deadlines

• Passion for brainstorming creative ideas and storytelling 

• Strong analytical and strategic planning skills

• Outstanding media relations skills, including the experience and confidence to speak with the press on a daily basis on a wide, varying range of topics

• Expertise in producing b-roll, video news releases and other supporting video

• Proven success in generating national, local and regional media coverage

• Excellent writer and editor

• Strong understanding of and experience with social media

• Effective verbal communications skills and ability to influence internal and external audiences

• Excellent collaborator and builder of relationships with internal and external stakeholders

• Experience and leadership with crisis management

• Ability to thrive in fast-paced, deadline-oriented environment balancing multiple priorities

• Proven success in local and national media relations programs

QUALIFICATIONS:

• APR designation and public relations agency experience preferred

• Bachelor's degree in Public Relations, Journalism or English

• 4-5+ years of experience in public relations or marketing (agency experience preferred)

• B2B and B2C client experience preferred

______________________________________________________

Please send resume and salary requirements to:

Kelly Rogers

Vice President of Client Services

krogers@findsomewinmore.com

No phone calls, please.

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