Public Relations Specialist
Description
Since 1984, Curley & Pynn Public Relations Management – The Strategic Firm® – has been an agency built around leaders serving leaders. Our mission is to tackle complex challenges for visionary leaders through strategic communications advice, counsel and program management. We are building a “destination firm” – one that is top of the list among prospective clients looking for support, among referral sources who advise them, and among the best and brightest professionals looking for career opportunities.
We are looking for a public relations specialist to join our team no later than Nov. 15, 2024. This position is an entry-level to midlevel practitioner who supports account teams in the execution of strategic public relations and marketing communications programs for our clients according to our Five Steps to Professional Success.
As a Public Relations Specialist, you will report to the Director of PR, while strategists and senior strategists will oversee your day-to-day account activities. The public relations specialist is a self-starter with the ambition to:
- Deliver completed work that needs little or no editing.
- Bring fresh ideas to client and internal meetings.
- Remain knowledgeable of emerging trends, issues and opportunities important to our company and clients.
- Complete assignments on deadline and maintain accountability for how time is spent on behalf of clients.
- Proactively seek feedback and participate in professional development activities.
Responsibilities
- Writing – Clearly communicate in various formats, including research reports, news releases, feature stories and fact sheets, website copy, email newsletters, business memos, etc. No skill is more important.
- Research – Conduct comprehensive research to support agency and client projects, digging deeply to fully assess and understand the topic.
- Media Relations – Identify and pursue newsworthy story angles. Build relationships with reporters, create media databases and actively pitch story ideas. Manage online monitoring resources, document stories that are important to our clients and develop client-facing coverage reports.
- Event Coordination – Distribute invitations and manage guest registrations. Liaise with vendors and volunteers and coordinate operational elements such as seating and staging. Host media and VIP
- Social Media Management – Monitor social media for mentions of our clients, identify and build relationships with social influencers, and outline content calendars and copy appropriate for various channels.
- Business Development – Represent Curley & Pynn to current and potential clients by providing thought leadership through blog posts and social media content, and membership in community organizations and professional associations.
Qualifications
- Bachelor’s degree in public relations or a related field
- 1-3 years of professional experience (internships not included; agency experience preferred)
- Portfolio of writing samples
- Experience pitching and securing media coverage
Working at Curley & Pynn
At Curley & Pynn, you will join a team offering decades of collective experience managing award-winning public relations and marketing communications programs for clients in diverse industries. We pride ourselves on hiring the best, growing the best and demanding the best from ourselves and others so we can be essential to the brands we represent. Professional development is central to our culture and to our work. No one issues or takes orders here. We work together, succeed together, fail together and learn together.
Five values define our culture, including how we hire and manage performance:
- People First: We have each other’s backs. We work to live, not live to work. We behave as partners, not vendors, and recognize our clients are people, too.
- Give a Shit: Show you care. Learn from mistakes; don’t repeat them. Display pride in your work. Do (and demand) the right thing, always.
- Hustle: Take the wheel and step on the gas. Quality means nothing when deadlines are missed. Essential = excellence at speed.
- Win as a Team: We, not me. Credit the assist even if you score the goal. Aim for performance, not pedestals. Be confident and humble in equal measure.
- Commit to Candor: Counselors tell people what they need to hear, not what they want to hear. No points for shy; ask uncomfortable questions and make bold recommendations.
Curley & Pynn observes a hybrid work schedule, working in our Orlando office Monday through Wednesday and virtually on Thursday and Friday. Our working hours are 8:30 a.m. to 5:30 p.m. except for Friday when we stop work at 3 p.m. pending all work is on track.
In addition to medical benefits and 401(k) match, our competitive compensation package also includes:
- Four weeks of vacation time (including the week between Christmas and New Year’s Day), and flexibility with personal appointments.
- A supportive environment where career growth is nurtured through regular meetings with senior team leaders and paid involvement in professional development events.
- Casual office dress code requiring employees to “dress up” only when appropriate for scheduled meetings and events.