NATURE OF WORK:
Performs administrative and professional work in public and media relations by providing oversight of all internal and external communications for the Orlando Police Department, ensuring its message is consistent and engaging. Responsibilities include serving as a secondary spokesperson for the Chief of Police and the Orlando Police Department, responding to news media inquiries, coordinating press conferences and appearances by the Chief, composing talking points and press releases for police related activities and incidents, and monitors local and regional news sources for topics of interest and importance to the Orlando Police Department.
Additionally, an employee assigned to this position is responsible for website content development and public records policy management, social media account management, creating the strategy for content creation across multiple digital platforms, advising on web-based communications and online engagement initiatives and ensuring compliance with local, state, and federal electronic communications regulations, records, archive, and subscription management. Serves as a liaison with City communication staff to ensure consistency in messaging that is aligned with the City’s mission and priorities. Work is performed under the administrative direction of the Police Staff Director to the Chief of Police and is reviewed through reports submitted, conference and results achieved.
Bachelor’s degree major course work in emergency management, public relations, journalism or communications and minimum 5 years experience managing communications staff, developing strategic public relations and awareness programs, news writing and public safety communication strategy development; or an equivalent combination of education, training, and experience. Master’s Degree course work in communications, marketing, or public relations a plus. Law Enforcement Agency experience preferred. Spanish-speaking a plus.
Desired Skills and Abilities:
Excellent command of grammar and ability to write, edit and proofread for accuracy. Strong content development skills, with the ability to draft concise copy that conveys intended voice and tone. Excellent time management skills, including the ability to manage multiple projects, deadlines, and responsibilities simultaneously with expectation to be on-call in responding to critical police related incidents. Develop and maintain a positive community and media relations through frequent contact with the community, business and media personnel. Experience with Microsoft applications and graphics design software, content management systems, intranet sites, social media sites and digital media technologies necessary.