PR/Social Media Account Executive

Company: TJM Communications, Inc.
Location: Orlando, FL
Position: PR/Social Media Account Executive
Full-time. Permanent. Remote Role

Position Description:
TJM Communications, Inc., a lifestyle public relations firm specializing in travel/hospitality/ food and wine is seeking a motivated and creative PR/Social Media Account Executive to join our team. This role will be responsible for developing and executing public relations strategies, managing social media duties, and crafting compelling content that resonates with our target audience. The ideal candidate is a strong writer and go-getter with strong interpersonal and strategic thinking skills; has a passion for storytelling and an understanding of digital trends and media landscapes.

About Us:
Founded in 2001 and based in the Orlando area, TJM Communications, Inc. is renowned for its personalized approach to public relations. We cater to a diverse portfolio of clients in the travel/hospitality/ food and wine sectors, both domestically and internationally. Our commitment to innovation, creativity and strategic thinking sets us apart, and we pride ourselves on delivering exceptional service through a passionate and close-knit team.

Key Responsibilities:

Public Relations:

• Develop and execute PR strategies
• Write and distribute press releases and other media materials
• Cultivate and maintain media/influencer relationships
• Manage media inquiries and liaise on behalf of clients
• Proactively pitch and secure relevant media coverage

Social Media Management:

• Create and implement a social media strategy for clients
• Develop engaging content for various social media platforms (e.g., Facebook, Twitter, LinkedIn, Instagram, TikTok)
• Monitor and respond to social media interactions in a timely manner
• Analyze social media performance and adjust strategies to improve engagement and reach
• Stay updated on social media trends and best practices
• Report on metrics and outcomes

Content Creation:

• Craft compelling and shareable content for blogs, social media and other digital channels
• Collaborate with internal teams to gather insights and produce content that supports marketing campaigns and brand messaging

Campaign Management:

• Plan and execute PR and social media campaigns
• Track campaign performance and provide recommendations for improvement

Qualifications:

• Bachelor’s degree in public relations, communications, or a related field
• Proven experience (3-5 years) in PR and/or social media management, preferably in travel/hospitality
• Strong writing, editing and communications abilities
• Proficiency in social media platforms, analytics tools and PR software
• Ability to manage multiple projects and meet deadlines
• Strong creative thinking and problem-solving skills

Note:  Position is currently remote. Central Florida-based applicants only.   

Why Join Us?

• Innovative Environment: Work with a forward-thinking team committed to making a difference.
• Professional Growth: Opportunities for professional development and career advancement
• Flexible Work Arrangements: Currently Remote
• Competitive Compensation and Benefits 

How To Apply:
If you’re passionate about PR and social media and ready to make an impact, we’d love to hear from you.  Please send your resume, a brief cover letter, and any relevant work samples (e.g., social media profiles, content you’ve created) to careers@tjmcommunications.com.

TJM is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.  Join us and gain valuable experience while contributing to exciting projects in travel & tourism!